{"id":13226,"date":"2026-06-24T18:01:48","date_gmt":"2026-06-24T21:01:48","guid":{"rendered":"https:\/\/hanin.org.ar\/?p=13226"},"modified":"2026-06-24T18:01:49","modified_gmt":"2026-06-24T21:01:49","slug":"%ea%b2%bd%ec%a0%9c-%ec%86%8c%ec%8b%9d-1-%eb%8c%80%eb%9f%89%ec%86%8c%eb%b9%84%ec%9e%ac-5%ec%9b%94-%ea%b0%90%ec%86%8c%ec%84%b8-%eb%91%94%ed%99%94-%ec%95%88%ec%a0%95%ed%99%94-%ec%8b%a0%ed%98%b8","status":"publish","type":"post","link":"https:\/\/hanin.org.ar\/?p=13226","title":{"rendered":"[\uacbd\uc81c \uc18c\uc2dd 1] \ub300\ub7c9\uc18c\ube44\uc7ac : 5\uc6d4 \uac10\uc18c\uc138 \ub454\ud654, \uc548\uc815\ud654 \uc2e0\ud638"},"content":{"rendered":"\n<figure class=\"wp-block-image size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"299\" height=\"168\" src=\"https:\/\/hanin.org.ar\/wp-content\/uploads\/2026\/06\/images-9.jpg\" alt=\"\" class=\"wp-image-13227\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\ub300\ub7c9\uc18c\ube44\uc7ac: 5\uc6d4 \uac10\uc18c\uc138 \ub454\ud654, \uc548\uc815\ud654 \uc2e0\ud638<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Scentia \ucee8\uc124\ud305\ud68c\uc0ac\uac00 \ubc1c\ud45c\ud55c 2026\ub144 5\uc6d4 \ub300\ub7c9\uc18c\ube44\uc7ac \ud310\ub9e4 \ud1b5\uacc4\uc5d0 \ub530\ub974\uba74, \uc18c\ube44 \uac10\uc18c\uc138\uac00 \ub208\uc5d0 \ub744\uac8c \uc644\ud654\ub418\uba70 \uc77c\ubd80 \uc548\uc815\ud654 \uc870\uc9d0\uc774 \ub098\ud0c0\ub098\uace0 \uc788\ub2e4.<br>\uc8fc\uc694 \uacb0\uacfc<br>5\uc6d4 \ub300\ub7c9\uc18c\ube44\ub294 \uc804\ub144 \ub3d9\uc6d4 \ub300\ube44 1.6% \uac10\uc18c\ud588\ub2e4. \uc774\ub294 \uc62c\ud574 \ucd08 \uae30\ub85d\ud588\ub358 \uc18c\ube44 \uc704\ucd95\uc5d0 \ube44\ud574 \uac10\uc18c \ud3ed\uc774 \ud06c\uac8c \uc904\uc5b4\ub4e0 \uc218\uce58\uc774\ub2e4.<br>\uc804\uc6d4(4\uc6d4) \ub300\ube44\ub85c\ub294 0.1% \uc99d\uac00\ud558\uc5ec \uc18c\ube44\uac00 \ubc14\ub2e5\uc744 \ub2e4\uc9c0\uace0 \uc788\ub2e4\ub294 \uc2e0\ud638\ub97c \ubcf4\uc600\ub2e4.<br>\uc62c\ud574 1~5\uc6d4 \ub204\uc801 \uae30\uc900\uc73c\ub85c\ub294 \uc5ec\uc804\ud788 \uc804\ub144 \ub3d9\uae30 \ub300\ube44 3% \uac10\uc18c\ud55c \uc0c1\ud0dc\uc774\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\uc778\ud50c\ub808\uc774\uc158 \ub454\ud654\uc758 \uae0d\uc815\uc801 \uc601\ud5a5<br>Scentia\ub294 \ucd5c\uadfc \uc778\ud50c\ub808\uc774\uc158 \ub454\ud654\uac00 \uc18c\ube44 \uc704\ucd95\uc744 \uc644\ud654\ud558\ub294 \ub370 \uae30\uc5ec\ud558\uace0 \uc788\ub2e4\uace0 \ubd84\uc11d\ud588\ub2e4.<br>\uc8fc\uc694 \uc18c\ube44\uc7ac \uac00\uaca9 \uc0c1\uc2b9\ub960\uc774 \uc804\uccb4 \ubb3c\uac00\uc0c1\uc2b9\ub960\uacfc \ube44\uc2b7\ud558\uac70\ub098 \uadf8\ubcf4\ub2e4 \ub0ae\uc740 \uc218\uc900\uc744 \uc720\uc9c0\ud558\uba74\uc11c \uac00\uacc4\uc758 \uad6c\ub9e4\ub825\uc774 \uc810\uc9c4\uc801\uc73c\ub85c \ud68c\ubcf5\ub418\uace0 \uc788\ub2e4\ub294 \uac83\uc774\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud310\ub9e4 \ucc44\ub110\ubcc4 \uc2e4\uc801<br>\uc720\ud1b5 \ucc44\ub110\ubcc4 \uc2e4\uc801\uc740 \uc5c5\uc885\uc5d0 \ub530\ub77c \ucc28\uc774\ub97c \ubcf4\uc600\ub2e4.<br>\uc57d\uad6d: +2.3%<br>\uc804\uc790\uc0c1\uac70\ub798(E-commerce): +29.9%<br>\ub3d9\ub124 \uc0c1\uc810 \ubc0f \ud0a4\uc624\uc2a4\ud06c: -0.8%<br>\ub3c5\ub9bd\ud615 \uc288\ud37c\ub9c8\ucf13: -1.3%<br>\ub3c4\ub9e4\uc5c5\uccb4: -1.6%<br>\ub300\ud615 \uccb4\uc778 \uc288\ud37c\ub9c8\ucf13: -4.2%<br>\ub300\ud615 \uc288\ud37c\ub9c8\ucf13\uc774 \uac00\uc7a5 \ubd80\uc9c4\ud55c \ubc18\uba74, \uc57d\uad6d\uacfc \uc804\uc790\uc0c1\uac70\ub798 \ubd80\ubb38\uc740 \ub192\uc740 \uc131\uc7a5\uc138\ub97c \uae30\ub85d\ud588\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud488\ubaa9\ubcc4 \uc2e4\uc801<br>\uc131\uc7a5\uc138\ub97c \ubcf4\uc778 \ud488\ubaa9<br>\uc8fc\ub958: +4.1%<br>\ube44\uc54c\ucf54\uc62c \uc74c\ub8cc: +3.3%<br>\uc2dd\ud488: +0.9%<br>\ubd80\uc9c4\uc774 \uc9c0\uc18d\ub41c \ud488\ubaa9<br>\uc544\uce68\uc2dd\uc0ac\uc6a9 \uc2dd\ud488 \ubc0f \uac04\uc2dd\ub958: -5.4%<br>\uc2e0\uc120\uc2dd\ud488: -6.5%<br>\uac00\uc815\uc6a9 \uc138\uc81c \ubc0f \uc758\ub958\uad00\ub9ac\uc6a9\ud488: -8.2%<br>\uacfc\uac70 \uc218\uc900\uacfc\uc758 \ube44\uad50<br>\ucd5c\uadfc \uac1c\uc120\uc138\uc5d0\ub3c4 \ubd88\uad6c\ud558\uace0 \uc18c\ube44 \uc218\uc900\uc740 \uc5ec\uc804\ud788 \uc5ed\uc0ac\uc801\uc73c\ub85c \ub0ae\uc740 \uc218\uc900\uc5d0 \uba38\ubb3c\uace0 \uc788\ub2e4.<br>Scentia\uc5d0 \ub530\ub974\uba74 2026\ub144 5\uc6d4 \ud310\ub9e4\ub7c9\uc740 2023\ub144 1\uc6d4 \uc218\uc900\uc758 \uc57d 85%\uc5d0 \ubd88\uacfc\ud588\ub2e4. \uc774\ub294 \uac00\uacc4 \uad6c\ub9e4\ub825 \ud68c\ubcf5\uc774 \uc544\uc9c1 \uc644\uc804\ud558\uc9c0 \uc54a\uc74c\uc744 \ubcf4\uc5ec\uc900\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\uc885\ud569 \ud3c9\uac00<br>5\uc6d4 \uc18c\ube44 \uc9c0\ud45c\ub294 \ub300\ub7c9\uc18c\ube44 \uac10\uc18c\uc138\uac00 \ub454\ud654\ub418\uace0 \uc788\uc74c\uc744 \ubcf4\uc5ec\uc900\ub2e4. \uc778\ud50c\ub808\uc774\uc158 \uc548\uc815\ud654\uac00 \uc18c\ube44 \ud68c\ubcf5\uc5d0 \uae0d\uc815\uc801\uc778 \uc601\ud5a5\uc744 \ubbf8\uce58\uace0 \uc788\uc73c\uba70, \uc77c\ubd80 \ubd80\ubb38\uc5d0\uc11c\ub294 \uc131\uc7a5\uc138\ub3c4 \ud655\uc778\ub418\uace0 \uc788\ub2e4.<br>\uadf8\ub7ec\ub098 \uc18c\ube44 \uc218\uc900\uc740 \uc5ec\uc804\ud788 2024\ub144 \uacbd\uc81c\uc870\uc815 \uc774\uc804 \uc218\uc900\uc744 \ud68c\ubcf5\ud558\uc9c0 \ubabb\ud588\uc73c\uba70, \ud68c\ubcf5 \uc18d\ub3c4\ub3c4 \uc5c5\uc885\uacfc \ud488\ubaa9\ubcc4\ub85c \ucc28\uc774\uac00 \ud06c\ub2e4. \ub530\ub77c\uc11c \uc544\ub974\ud5e8\ud2f0\ub098 \uc18c\ube44\uc2dc\uc7a5\uc740 \ud68c\ubcf5 \uad6d\uba74\uc5d0 \uc9c4\uc785\ud558\uace0 \uc788\uc9c0\ub9cc, \uc544\uc9c1 \ubcf8\uaca9\uc801\uc778 \uc18c\ube44 \ud655\ub300\ub85c \uc774\uc5b4\uc84c\ub2e4\uace0 \ubcf4\uae30\ub294 \uc5b4\ub824\uc6b4 \uc0c1\ud669\uc774\ub2e4.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\ub300\ub7c9\uc18c\ube44\uc7ac: 5\uc6d4 \uac10\uc18c\uc138 \ub454\ud654, \uc548\uc815\ud654 \uc2e0\ud638 Scentia \ucee8\uc124\ud305\ud68c\uc0ac\uac00 \ubc1c\ud45c\ud55c 2026\ub144 5\uc6d4 \ub300\ub7c9\uc18c\ube44\uc7ac \ud310\ub9e4 \ud1b5\uacc4\uc5d0 \ub530\ub974\uba74, \uc18c\ube44 \uac10\uc18c\uc138\uac00 \ub208\uc5d0 \ub744\uac8c \uc644\ud654\ub418\uba70 \uc77c\ubd80 \uc548\uc815\ud654 \uc870\uc9d0\uc774 \ub098\ud0c0\ub098\uace0 \uc788\ub2e4.\uc8fc\uc694 \uacb0\uacfc5\uc6d4 \ub300\ub7c9\uc18c\ube44\ub294 \uc804\ub144 \ub3d9\uc6d4 \ub300\ube44 1.6% \uac10\uc18c\ud588\ub2e4. \uc774\ub294 \uc62c\ud574 \ucd08 \uae30\ub85d\ud588\ub358 \uc18c\ube44 \uc704\ucd95\uc5d0 \ube44\ud574 \uac10\uc18c \ud3ed\uc774 \ud06c\uac8c \uc904\uc5b4\ub4e0 \uc218\uce58\uc774\ub2e4.\uc804\uc6d4(4\uc6d4) \ub300\ube44\ub85c\ub294 0.1% \uc99d\uac00\ud558\uc5ec \uc18c\ube44\uac00 \ubc14\ub2e5\uc744 \ub2e4\uc9c0\uace0 \uc788\ub2e4\ub294 \uc2e0\ud638\ub97c \ubcf4\uc600\ub2e4.\uc62c\ud574 1~5\uc6d4 \ub204\uc801 \uae30\uc900\uc73c\ub85c\ub294 \uc5ec\uc804\ud788 \uc804\ub144 \ub3d9\uae30 \ub300\ube44 3% \uac10\uc18c\ud55c \uc0c1\ud0dc\uc774\ub2e4. \uc778\ud50c\ub808\uc774\uc158 \ub454\ud654\uc758 \uae0d\uc815\uc801 \uc601\ud5a5Scentia\ub294 \ucd5c\uadfc \uc778\ud50c\ub808\uc774\uc158 \ub454\ud654\uac00 \uc18c\ube44 \uc704\ucd95\uc744 \uc644\ud654\ud558\ub294 \ub370 \uae30\uc5ec\ud558\uace0 \uc788\ub2e4\uace0 \ubd84\uc11d\ud588\ub2e4.\uc8fc\uc694 \uc18c\ube44\uc7ac \uac00\uaca9 \uc0c1\uc2b9\ub960\uc774 \uc804\uccb4 \ubb3c\uac00\uc0c1\uc2b9\ub960\uacfc \ube44\uc2b7\ud558\uac70\ub098 \uadf8\ubcf4\ub2e4 \ub0ae\uc740 \uc218\uc900\uc744 \uc720\uc9c0\ud558\uba74\uc11c \uac00\uacc4\uc758 \uad6c\ub9e4\ub825\uc774 \uc810\uc9c4\uc801\uc73c\ub85c \ud68c\ubcf5\ub418\uace0 \uc788\ub2e4\ub294 \uac83\uc774\ub2e4. \ud310\ub9e4 \ucc44\ub110\ubcc4 \uc2e4\uc801\uc720\ud1b5 \ucc44\ub110\ubcc4 \uc2e4\uc801\uc740 \uc5c5\uc885\uc5d0 \ub530\ub77c \ucc28\uc774\ub97c \ubcf4\uc600\ub2e4.\uc57d\uad6d: +2.3%\uc804\uc790\uc0c1\uac70\ub798(E-commerce): +29.9%\ub3d9\ub124 \uc0c1\uc810 \ubc0f \ud0a4\uc624\uc2a4\ud06c: -0.8%\ub3c5\ub9bd\ud615 \uc288\ud37c\ub9c8\ucf13: -1.3%\ub3c4\ub9e4\uc5c5\uccb4: -1.6%\ub300\ud615 \uccb4\uc778 \uc288\ud37c\ub9c8\ucf13: -4.2%\ub300\ud615 \uc288\ud37c\ub9c8\ucf13\uc774 \uac00\uc7a5 \ubd80\uc9c4\ud55c \ubc18\uba74, \uc57d\uad6d\uacfc \uc804\uc790\uc0c1\uac70\ub798 \ubd80\ubb38\uc740 \ub192\uc740 \uc131\uc7a5\uc138\ub97c \uae30\ub85d\ud588\ub2e4. \ud488\ubaa9\ubcc4 \uc2e4\uc801\uc131\uc7a5\uc138\ub97c \ubcf4\uc778 \ud488\ubaa9\uc8fc\ub958: +4.1%\ube44\uc54c\ucf54\uc62c \uc74c\ub8cc: +3.3%\uc2dd\ud488: +0.9%\ubd80\uc9c4\uc774 \uc9c0\uc18d\ub41c \ud488\ubaa9\uc544\uce68\uc2dd\uc0ac\uc6a9 \uc2dd\ud488 \ubc0f \uac04\uc2dd\ub958: -5.4%\uc2e0\uc120\uc2dd\ud488: -6.5%\uac00\uc815\uc6a9 \uc138\uc81c \ubc0f \uc758\ub958\uad00\ub9ac\uc6a9\ud488: -8.2%\uacfc\uac70 \uc218\uc900\uacfc\uc758 \ube44\uad50\ucd5c\uadfc \uac1c\uc120\uc138\uc5d0\ub3c4 \ubd88\uad6c\ud558\uace0 \uc18c\ube44 \uc218\uc900\uc740 \uc5ec\uc804\ud788 \uc5ed\uc0ac\uc801\uc73c\ub85c \ub0ae\uc740 \uc218\uc900\uc5d0 \uba38\ubb3c\uace0 \uc788\ub2e4.Scentia\uc5d0 \ub530\ub974\uba74 2026\ub144 5\uc6d4 \ud310\ub9e4\ub7c9\uc740 2023\ub144 1\uc6d4 \uc218\uc900\uc758 \uc57d 85%\uc5d0 \ubd88\uacfc\ud588\ub2e4. \uc774\ub294 \uac00\uacc4 \uad6c\ub9e4\ub825 \ud68c\ubcf5\uc774 \uc544\uc9c1 \uc644\uc804\ud558\uc9c0 \uc54a\uc74c\uc744 \ubcf4\uc5ec\uc900\ub2e4. \uc885\ud569 \ud3c9\uac005\uc6d4 \uc18c\ube44 \uc9c0\ud45c\ub294 \ub300\ub7c9\uc18c\ube44 \uac10\uc18c\uc138\uac00 \ub454\ud654\ub418\uace0 \uc788\uc74c\uc744 \ubcf4\uc5ec\uc900\ub2e4. \uc778\ud50c\ub808\uc774\uc158 \uc548\uc815\ud654\uac00 \uc18c\ube44 \ud68c\ubcf5\uc5d0 \uae0d\uc815\uc801\uc778 \uc601\ud5a5\uc744 \ubbf8\uce58\uace0 \uc788\uc73c\uba70, \uc77c\ubd80 \ubd80\ubb38\uc5d0\uc11c\ub294 \uc131\uc7a5\uc138\ub3c4 \ud655\uc778\ub418\uace0 \uc788\ub2e4.\uadf8\ub7ec\ub098 \uc18c\ube44 \uc218\uc900\uc740 \uc5ec\uc804\ud788 2024\ub144 \uacbd\uc81c\uc870\uc815 \uc774\uc804 \uc218\uc900\uc744 \ud68c\ubcf5\ud558\uc9c0 \ubabb\ud588\uc73c\uba70, 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